Category Archives for "Business"

[PL Part 4] The night the zombies attacked

Previously on Project Luck…

Part 1 – The blood-stained paper read…YOU DONT HAVE WHAT IT TAKES
Part 2 – How to lose 1.9 million dollars
Part 3 – And then I got a staph infection…

One year ago.
Somewhere in the Nevada desert.
Late night.

I’m sweating profusely. Staring out the window and heart beating hard. It’s so dark. I can barely see.

In middle of the desert at night it darker than you can imagine. Nothing but a sea of black. It’s quite…ummm…disconcerting…for a city boy.

I really need to get out of this worn out building. What the hell am I doing here?

Then I hear the crash. The walls of this rickety building shake like crazy. Then another crash. This one right next the window. Crap.

Suddenly the zombie slams through the weak, rotten door. Nothing makes sense.

[sp_font family=”Chunk Five” size=”28px”]Zombie?[/sp_font]


And why doesn’t the damn door have a lock on it?

More zombies stream through the open door. I’m all alone and nowhere to go.

—-Fade out—–

Three days previously.

The sun is shining on my face as I relax on the balcony at by buddy Frank Kern’s beach house.

We are drinking a couple beers. Chatting about nothing important and cracking a few jokes here and there. It’s a beautiful sunny day in La Jolla.

We overlook the ocean and watch all the people enjoying the beach. It’s one of those kind of days when you don’t have a care in the world and everything just seems right.

Love those days.

Then Frank asks me, “Hey how is your SEO company going?”

The peaceful day cracks. That great feeling is lost.


The zombies are on top of me now. I’m panicking.

Is this how I die? Death by zombie? REALLY???

My eyes open. Groggy. Heart beating but incredibly relieved as reality sets in. Thank god that was all just a dream!

Man it seemed SO real though. What is THAT all about?

So I get up and go to Google about zombie dreams.

I find this site, Here’s what they say:

“To dream that you are attacked by zombies indicate that you are feeling overwhelmed by forces beyond your control. You are under tremendous stress in your waking life. Alternatively, the dream represents your fears of being helpless and overpowered.”

And suddenly it all makes sense.

Under my breath I say to myself, “Yeah no shit.”

Fast forward one year.

The zombies haven’t attacked again. What the hell was I doing wrong? (Read the gory details here.)

The short version is that I was just doing it all wrong. Completely backwards. Keep reading.

As I taught yesterday, most Internet marketers don’t focus on connecting with their people. (Notice I didn’t say “traffic”)

But this goes even deeper.

Why do you think we saw such a HUGE spike in cookie cutter product launches a couple years ago?

It’s because fast money is so addicting. The problem with a launch and then closing the doors is that you just have to do it all over again later. It’s not evergreen. It’s not sustainable.

You paint yourself into a corner.

[sp_font family=”Chunk Five” size=”28px”]And then zombies attack.[/sp_font]


Launches are extremely stressful and a HUGE amount of work. Yeah you get a spike in revenue but then what.

It all fades and the money drains away. Here’s the worst part, for many people like me it causes a far worse problem.

[sp_font family=”Chunk Five” size=”28px”]You get comfortable.[/sp_font]


With comfort comes procrastination. The urgency is gone. Slowly and steadyly the money goes away and then we do the cycle all over again.


Wanna see the dark side NO ONE talks about openly?

Some launches lose money…a lot of money. It happened to me. To the tune of $70k.

How could that possibly happen? You have 100’s or even 1000’s of affiliates sending traffic to your site during launch week. You get all the dream traffic. You have a slick product, slick marketing, slick videos. Everything should be a slam dunk.

You start counting the money in your head before it even comes. Worse, you start SPENDING the money in your head before it even comes.

So how in the world could you lose money with all that in place? If you learned anything from yesterday’s lesson you should be able to answer that youself.

[sp_font family=”Chunk Five” size=”28px”]No connection. Not real. All hypey non-caring bullshit.[/sp_font]


So how do we break that pattern and create steady, monthly, long term, sustainable income and SERVE people at the same time?

Obviously you have to connect as I’ve taught you already. It’s easy to say but how do you do that exactly?

That’s the subject of this email (even though zombies are more fun :).

Connection is an easy word to throw around but you have to do some work to really understand HOW to connect.

It all starts with the right way to do market research.

The market research is taught by nearly everyone now is COMPLETELY, 100% backwards.

The WRONG way, as taught by nearly everyone is to start with a product. They teach you to go to Clickbank and look for high gravity or Amazon and look for hot sellers.

That’s proof there are people buying. You then use the Google keyword tool to find the high traffic keywords with low competition that fit with the product.

Throw up a “review” page with some half ass “content” and then drive some traffic to it.

All makes sense right? The logic sounds right. And it used to work. Still does somewhat. But its inherently flawed.

Hell even I taught this method. Many times in fact. It worked. But it also is completely backwards and not sustainable.

(Notice there is NOTHING in that method about helping people or connecting.)

[sp_font family=”Sketch Rockwell” size=”28px”]You’ll lose 90% of the time with that method.[/sp_font]


With finding a product first you are faced with a daunting challenge – matching the “audience” with the product.

This requires you to “run around” looking for someone that MIGHT be interested in our “high-gravity” product.

Imagine yourself on a sidewalk in a big city like New York. Lots of TRAFFIC (people) walking by. You have your “high gravity” product in hand.

You try to step in front of person after person to see if they might be interested in your weight loss product.

They are walking after all so they MUST be interested in being healthy. Who doesn’t want to lose weight anyway?

How successful do you think you are going to be?

[sp_font family=”Chunk Five” size=”28px”]Exactly. Not very.[/sp_font]


Traffic varies so much in intent, thoughts, reason for clicking, browsing etc. That makes it VERY hard to get the “product first” method to work because it’s not focused.

There’s a MUCH better way. You should start by identifying an audience FIRST.

An audience that is after a SPECIFIC solution or desired outcome.

An audience CRAVING to fill a need, a desire, a connection.

Done right we then know what buttons to push. What words to use to talk to them. How to CONNECT.

Simply put, once you know what they REALLY want…

You just give it to them! Ah ha!

[sp_font family=”Chunk Five” size=”28px”]SO MUCH better![/sp_font]


Here’s a great quote from Peter Drucker :

“… the aim of marketing is to make selling
superfluous. The aim of marketing is to know
and understand the customer so well that the
product or service fits him and sells itself.”

No way I could say that better myself.

OK back to the busy city sidewalk. THIS time you’ve already done your research. You know exactly who you are looking for and how to talk to them. You know EXACTLY what they want.

This time you go to the busy sidewalk in front of a fitness club or gym. So you jump in front of all of the people going in an out of the gym right?

[sp_font family=”Chunk Five” size=”28px”]WRONG![/sp_font]


You are looking for a SPECIFIC person to connect to. Someone you KNOW there desire and craving to fill an empty hole they have.

Instead, you look for a slightly overweight soccer mom type. She should be easy to spot. She is trying this “work out” thing. But she really doesn’t look like she knows what she’s doing and REALLY doesn’t want to be here.

Then you just TALK to her. You say,

“Hey this workout stuff is hard. It’s confusing too. Let me help you with a routine that’s effective but not so hard and confusing to do.”

You HELP. You connect. You become a friend. You really care.

[sp_font family=”Chunk Five” size=”28px”]And don’t ask for anything in return.[/sp_font]

Then what? You do the same thing the next day. And the next. After 5 days or so you lightly suggest a workout product (SOLUTION) you found online that worked for you.

NOW how successful do you think you will be with selling your product?

Your conversion rate will be very close to 100%.

So I hear what you are saying, “But this is a LOT or work!”

Yes it is.

But thanks to the Internet. You only have to do this work ONCE and then automate the process so it’s scalable. (A lot more on that in later emails.)

Besides, how much work you think it is running around a busy sidewalk trying to sell everyone your weight loss product?

IT’S A LOT MORE WORK because you’ll be met with so much negativity. No one likes a pushy salesman that’s not connecting with them.

See the MAJOR difference? Connect then provide a SOLUTION, not just a product.

OK this is getting longer than I planned but I wanted to really drive this point home.

But how do you find a hungry, insanely passionate and irrational crowd that’s craving a solution?

Tomorrow I’ll talk about specific ways to do the research so you KNOW who to target and who to filter out.

It’s simple. Stay tuned or the zombies will attack.

See you tomorrow,
Matt “Zombie Killer” Trainer

P.S. Still a LOT more to come. By the end of this series you’ll know how to create as much income as you’ve ever wanted. Sustainable, evergreen, monthly income.

You’ll know how to get the results my students and I have gotten and more.

Here’s what’s still coming in this series I’m calling Project Luck:

PL Part 5 – Exact steps for market research the right way – plus – Fast and simple site setup
PL Part 6 – How to ****** the right way to really sink this in forever
PL Part 7 – WTF is with all the Facebook hype? Here’s how to really do social media the right way
PL Part 8 – How to scale out paid traffic and really crush it…consistently

See you tomorrow. Don’t let the zombies get you.

[PL Part 3] And then I got a staph infection…

Previously on Project Luck…

Part 1 – The blood-stained paper read…YOU DONT HAVE WHAT IT TAKES
Part 2 – How to lose 1.9 million dollars


Three Days Later…

I’m sitting on the doctor’s table. My left elbow swollen to the size of an orange. It’s very red and hot.

The doctor says its a staph infection. Awesome.

The cut on my left elbow was the worst one. Turns out that having an open cut around a public pool is not  a good thing.

I have to undergo some crazy painful shots and draining to avoid the infection spreading.

Doctor says if not treated agressively now, he might have to cut out part of my muscle and my elbow joint.

And the hits just keep on comin’.

  • Down 1.9 million dollars.
  • Banned for life from the hotel I told you about
  • And now a really bad staph infection

But, strangely, I’m actually feeling pretty positive. After all, thanks to the rude girl, I had the flash of realization I know how to get it all back and more. And fast.

This time I’m gonna keep it.

So let’s get into it.

Want to create sustainable, automated DAILY profits (not income, REAL PROFITS)?

Here’s the formula again from yesterday:
Traffic + Copy + Product = $$$

Again, there’s a missing piece and a here’s the kicker…


It’s the game changer.

It’s the one NO ONE teaches much less does.

It’s the piece that builds long term wealth, steady income and life changing results fast.

It’s also the reason I lost the 1.9 million dollars.

I didn’t have this piece in place and work it.

So what is it?


So here’s the REAL formula:
Traffic + Copy + Product + Connection = Everything you want

Without connection the whole thing falls apart.

What do I mean by connection?

I mean building real relationships with people. Building a tribe. Truly caring about people that buy from you.Really helping THEM. Keeping their wants, needs and desires as your first priority. It’s the opposite of the way most businesses operate and the way nearly ALL Internet marketing is done.

99.9% of Internet marketers just pound people over the head with hypey bullshit marketing until they, as Dan Kennedy puts it:

“Buy, unsubscribe or die.”

Hell even I’ve been guilty of it. Let’s fix that now. It’s simple to do. All you have to do is care just  10% more. That’s it. Just 10% more will change the world.

The same way I’m sharing my experiences here and helping you is all you have to do. Just be real and teach people BEFORE they buy anything from you. If done right, then you can completely suck at marketing and still kill it.

You don’t need to be a great copywriter. You don’t need extensive marketing skills at all.  All you have to do is tell stories and CONNECT.

It’s exactly the same thing you would do at a party. Imagine each optin, lead, visitor is the same as a person you just met at a party.

Because guess what – TRAFFIC IS PEOPLE! Real flesh and blood with real feelings, concerns, desires, interests, families, etc. Traffic is NOT just numbers!

At a party when meeting a new person you would never just start by saying, “Hi, I’m Matt. Check out my new FREE video! After you watch it and buy my shit I’ll give you a free cool ebook!”

It seems ridiculous when you think of it that way but that’s exactly how nearly all Internet marketers do it.

Instead, treat your optin, lead, traffic as a new person you just met and give them some value.Tell them a story. Share a part of yourself. Be real. Connect.

Then MUCH later you can OFFER them something they can buy to help add to what you already gave them in value.

Done right, it’s SO much more effective. Plus, when you keep that going, you have a customer FOR LIFE.

They will buy from you over and over because now you are a “friend”. Someone who actually cares about their well being.Read those last two paragraphs again and really let that sink in.

Go ahead…I’ll wait….  🙂

That my friend is the “secret” to all this Internet marketing stuff.

Just connect and be real – always, constantly and consistently.

Connection is the glue that holds this all together too. Then the rest of the “formula” is SO DAMN EASY! Seriously.

Let’s look at TRAFFIC.

Traffic is the easiest part of this whole equation. It really is. You just buy traffic or create it with time. That’s it.

There are all kinds of tactics for traffic but none of them really matter if you don’t get the connection part right. Once you do, then traffic is just about scaling and making more.

In coming emails I’ll give you more details on driving traffic. But please don’t put so much weight on it.


For now, you just need to change your thinking and understand, DEEPLY, that traffic is real people.

OK what about COPY?

Well copy is nothing more than words used to connect. NOT SELL. Selling should happen on it’s own without even trying. If you connect, then selling is almost automatic.

So copy is not some magic art you have to pay for or study forever.  It’s just about speaking to people in the words they use and SERVING them. That’s it.

See how connection makes that easy?

Ok so what about PRODUCT?

By now you should see that product ALMOST doesn’t even matter. If you connect like you would a friend, you will only give them referrals to quality products.

The product doesn’t have to be your own. Most of the money I make comes from referring my “tribe” to other people’s products that I really feel will benefit them.

That’s the key. You don’t just connect and then slam any latest “shiny object” launch down their throat.

You would never do that to a friend. So don’t do it to your list or traffic.

That’s it guys.

All this stuff comes WAY easier once you simply start connecting and stop trying to MARKET.

Wanna know more? Stay tuned to this email series.

Tomorrow I’ll teach you why nearly ALL product launches are completely flawed and why you see them over and over.

PLUS, how I lost $70,000 on a product launch! How the hell do you do that?

Hint: There was no connection.

See you tomorrow.
Matt “Make A Connection” Trainer

P.S. Time to talk results. Using the exact steps I wrote down in Project Luck I told you about  yesterday, here are some real results:

  • Over $18,000 in profit from sending three emails over 4 days, promoting someone else’s product
  • $200/day in sales from the SEO project on autopilot that took only a few hours work to setup
  • Over $80k profit in just a couple weeks with about 5 phone calls (this is for consulting)
  • $22,400 affiliate commission from 3 emails in 3 days
  • $350/day net profit from a site that took only 12 hours to put together

I could go on but you get it. Here’s the kicker. I only used a very small list to get these results.

On two of those projects, I didn’t even have a list! I built one in just a few days. I’ll show you how to do that too.

Again, the key is connection.

I’ll teach you a lot more about this is the next few emails.

Here’s what’s coming still:

PL Part 4 – The right way to do market research
PL Part 5 – Fast and simple site setup
PL Part 6 – How to ****** the right way to really sink this in forever
PL Part 7 – WTF is with all the Facebook hype? Here’s how to really do social media the right way
PL Part 8 – How to scale out paid traffic and really crush it…consistently

See you tomorrow. Stop listening to Tracy Chapman! That shit is depressing!  🙂

How to lose 1.9 million dollars [PL Part 2]

Previously on Project Luck…

The blood-stained paper read…YOU DONT HAVE WHAT IT TAKES

Setting: My place
Time: 11ish AM, Today

Crawling back to my knees I am remembering the night before. The sunlight coming through the open balcony is still stinging my eyes but I can’t seem to move.

I’m frozen. Involuntarily I suddenly burst out in tears. I simply want to die. I can’t face life right now.

I’d just lost over 1.9 million dollars. Ugghhh.

I hear Tracy Chapman playing in the background. It’s making me even more bummed out.

(Here’s a tip…if you are ever severely depressed after having lost 1.9 million f’n dollars, DON’T EVER LISTEN to Tracy Chapman! Especially not this song.)

So what the hell happened? Why all the blood? What about the blood-stained paper?

Let’s rewind back to last night to relive that.

Setting: Local bar in downtown San Diego
Time: 4PM Yesterday

I had a REALLY rough day. It’s just hit home that I truly have lost it all. All the money I’d made in the last couple years is gone. Plus some.

So I needed a drink…or six…or sixteen.

The rest of the evening is a blur.

Next thing I remember is waking up next to the rooftop pool of a very well known, exclusive 5-star hotel here in San Diego.

At 8am. With ONLY my boxer shorts on. Broken glass all around me. My elbows and knees are cut to hell.

Apparently I broke a big bottle of vodka and then drunkenly crawled through the glass when climbing out of the pool. Good times.

Somehow I found my clothes, got dressed and made it home…though I don’t remember the trip back. Now as I sit here next to my balcony where I passed out. I am remembering the paper.

It’s all fuzzy, like memories viewed through VERY scratched glass. It went something like this:

  • Stumbled home (luckily I was only a few blocks from my place)
  • Fumbled into my front door.
  • Still sad and wanting to be SADDER, turned on Tracy Chapman song (on repeat to really drive home the pain)
  • Sitting on the floor by the balcony I’m still bleeding and crying
  • I grab a notepad that’s on the table next to me and scratch out “YOU DONT HAVE WHAT IT TAKES”
  • Still bleeding…blood spills on the paper
  • I pass out right there on the floor and wake up hours later

Yeah. Not flattering. Is this what rock bottom looks like?

Pretty damned depressing right? Don’t worry it does get better.

So as I sit here feeling sorry for myself and wanting to just magically disappear somehow, I hear a knock on the door.

Not wanting anyone to see me like this, I jump up, wad up the blood-stained paper and use it to wipe up most of the mess.

I then run into my closet and throw on some clean clothes. I laugh to myself realizing it could just be the Fedex guy or something. Why get cleaned up for a delivery? 🙂

Well it wasn’t. It was a friend. He brought over his new girlfriend to show her my place.

As soon as she walks in she immeditely exclaims, “Wow you’re rich!”

A bit put off for a second by her…ummm…rudeness, I look around.

I notice the million dollar view. The huge windows. The expensive furniture. The very thought out design. This place really is high end.

So yes it must appear that I’m rich. I chuckle again to myself remembering the blood-stained paper.

Then it all came in a flash. So fast it changed my entire mindset. So fast I grabbed my friend off to the side and asked him to leave immediately.

I rushed them out the door and I sat down to write. I wrote for at least three hours straight and at a blistering pace.

What I had realized in that flash was that I am indeed rich. I have the knowledge of how to make 1.9 million dollars AND MORE!

I just have to stop feeling sorry for myself and just do it again.

Donald Trump is famous for saying:

“The hardest thing I ever did was make my first million. The easiest thing I ever did was make my second million.”

I only understood that quote on the surface until now. NOW IT REALLY MEANS SOMETHING!!!

I indeed know how to make millions already. So it will be WAY easier to repeat it.

What I wrote down that day is now my latest project. It’s every single step I did to make the money but with one GIANT thing added.

How to not lose it.

Every Internet marketing course out there hammers you with the way to make the money (mostly in a really bad way). No one teaches you how to keep it and keep it coming.

In the next few emails I’m going to teach you all the steps I wrote down that day.

It’s called Project Luck: How to create your own luck…at will.

I’ve written many times about the “formula” for making money online. But there’s a MAJOR problem with it.

The original formula goes like this:
Traffic + Copy + Product = $$$

While it’s still a solid formula the GIANT piece that’s missing is HOW TO KEEP THAT $$$.

No one teaches this!

So in my next email I’ll teach you each piece of that formula the right way AND the missing piece.

See you tomorrow,
Matt “Gonna Keep It This Time” Trainer

P.S. Some housekeeping stuff. Each email in this series will have in the subject line PL in square brackets like this [PL Part …] so you can keep them straight.

If you want to not only know how I lost 1.9 million dollars AND how to make it yourself…at will…stay tuned to this entire series.

Im gonna teach each step of my Project Luck which includes:

PL Part 3 – The formula plus the MISSING piece.
PL Part 4 – The right way to do market research
PL Part 5 – Fast and simple site setup
PL Part 6 – How to ****** the right way to really sink this in forever
PL Part 7 – WTF is with all the Facebook hype? Here’s how to really do social media the right way
PL Part 8 – How to scale out paid traffic and really crush it…consistently
PL Part 9 – Monthly cash flow on autopilot & why you may NOT want this!
PL Part 10 – Putting it all together – The System

…and some other cool stuff that you can use to start making your own fortune (luck) right now. All free of course.

Stay tuned!


Now back to listening to Tracy Chapman. 🙂


The blood-stained paper reads…YOU DON’T HAVE WHAT IT TAKES…

Time: 11ish AM
Date: Today

Blinking open my eyes. I’m squinting from the sun streaming in the open balcony door.

In that foggy pre-awake state, I realize I’m lying on the floor next to the balcony. As the grogginess subsides I see the paper.

And the blood. There’s blood everywhere.

Not a lot, but enough to be pretty alarming. What the hell happened?

Then I see the paper and my heart stops. The memories come rushing back like a tornado.

The blood-stained paper reads:


It’s in all capital letters like someone is screaming.

And it’s in my own handwriting.


I have a story to tell you. It’s a story of love, hate, success, failure and redemption.

And as weird as it sounds, it’s a story about Internet marketing.

Let’s go back to the year 2006 and start from there.

I was living in Los Angeles working as a freelance web designer and programmer.

It was not a bad gig. I got to rub shoulders with some celebs and do some cool websites for a few TV shows you’ve definitely heard of.

The pay was pretty good too. But I, of course, wanted more.

See, I’ve always been entrepreneurial(man why is that word so hard to spell?!).

Even from the young age of 8, I started my own newspaper business where it didn’t exist before in our small town. I had to create the market and then keep selling it monthly. (Lots of lessons there. More on that later.)

Even from my oldest memories I KNEW in my heart I would be very successful someday. My dad always told my I would be.

My father was also a died-in-the-wool entrepreneur. He never had a real “job”.

My dad was one of the smartest people I’ve ever known. He read STACKS of books every week. I’ve never seen anyone read so much.

He had an encyclopedia brain. He dreamed of one day competing on the TV game show “Jeopardy”.

He would watch that show every day and keep score as he played along with the contestants on the show. He ALWAYS knew the answer to every question no matter how obscure. It never ceased to amaze me.

He also had the “skill” of finding the weirdest ways to make money.

Here’s just a partial list of the businesses he did with varying degrees of success:
– Movie theater film delivery
– Roofing foil sales (yeah I don’t know either)
– Used cars (from our front yard of course)
– Drive-in theater consulting
– Even a short stint as a landlord

We went through a few boom/bust cycles but never really had a lot of money growing up. He just didn’t apply himself enough or push the envelope to ever make any real money.

I now believe, he just didn’t have what it took.

Ok wait…before you think I’m mean…maybe he did. But I never saw him do anything to his FULL potential. He never really pushed himself.

It still saddens me a bit.

So after living my entire childhood watching him “fail”, I told myself I’d always try to push harder.

Because of that I’ve only ever had one REAL fear…

The fear of not living up to my potential.

Like Gary Vaynerchuk in this video I really have one HUGE thing…


He simply doesn’t know how to be anything BUT successful. He doesn’t know how to do anything BUT live up to his potential.


You don’t have it.

You don’t have that DNA.

You’ve never hustled.

You didn’t grow up with the right opportunities.

You think growing up with opportunities matters.

You don’t know how to take currently available opportunities.

You complain a lot.

You don’t see the big picture.

You might have a map, but you’re really bad with directions.

You expect handholding. “Oh if only someone would show me how…”

You think you’re entitled to rewards.

You place blame on others instead of taking control and figuring out what went wrong.

You half ass projects and say they’re failures.

You rarely, if at all, launch projects in the first place.

You don’t seek specified knowledge.

You buy a lot of information – courses, webinars, seminars, conferences – and let it all go in one ear and out the other.

You haven’t learned the very basics of doing work online.

You think “I’m not a techie” is a good excuse.

You haven’t learned the slightest bit about how a real business works.

You don’t enjoy producing content.

You’ve never studied classic marketing or sales literature.

You’ve never written an advertisement.

You’ve never made a sales call and expect to make thousands of dollars in sales overnight.

You waste a lot of time on things that don’t matter and then whine that you don’t have enough time to do the things that do.

You spend your free time thinking about doing something.

You tell anyone who will listen what you’re going to do.

You never do anything.

If you hate me now, it’s only because some of that was true (or maybe all of it).

In the next post I’m gonna show you how to make it ALL false.

Time to create your own luck.

Talk tomorrow,
Matt “Making Luck” Trainer

P.S. This series is all about my new project and how to create your own fortune (luck) in ANY circumstance. Over the next few days I’m gonna show you how to never worry about money EVER again.

Plus I’ll reveal EXACTLY how to create massive wealth and your own luck…AT WILL.

Stay tuned.

How to crash at 200 MPH and LOVE IT!

Floating...A couple days ago I sent you a link to my story about a life changing event.

If you didn’t see that video then click here >>>

On that video I tell the story of how I manage to fail big time and still come out with major success.

Over and over again. With no fear.

I’ve learned how to crash and burn and turn it into a major positive.

See this video again to see what I’m talking about >>>

Natalie’s webinar mentioned in the video is incredible on it’s own and will put your path to success on autopilot…

…BUT…there’s more that can be done. IMHO.

While not really “missing” anything, I know I have a unique solution to add.

To help you supercharge the results I’ve created a simple training program that will eliminate ANY fear, in seconds.

This is the EXACT system I use to prosper IMMEDIATELY after a big time failure AND the fear of failure before it even creeps in.

So for anyone that joins Natalie at the end of the webinar then just email me your receipt and I’ll hook you up with my simple system as a special bonus.

Talk soon,
Matt “Crash & Burn” Trainer
P.S. So watch my short 4 minute story here and then register for Natalie’s webinar.

If you decide to join Natalie’s program at the end I’ll give you my special program to help you get even better, faster results.

Just email me your receipt and I’ll get it to you immediately.

January 4, 2012

Why do you eat cake when you KNOW it makes you fat?

why eat cake?Why do you procrastinate when you KNOW it will hurt your chances of success?

Solve those riddles and you can gave all the wealth, health and success you ever want and more.

The good news is that the answers are simple. Even the APPLICATION of the answers is simple. You just have to have the tools.

Want more good news? Those tools are how you are going to prove yourself as a potential partner of mine.

Yesterday I talked about the businesses I’m going to allow you to partner with me on.  If you didn’t see that then go here to read more.

Once you have the right mindset training then I will KNOW you are ready to achieve and succeed without hangups.

Like I’ve said many times, everything is about mindset.

I’m allowing you inside a eight-figure plus potential empire. But you have to have your head screwed on straight or it will never work. What kind of businesses am I talking about?

Here’s a sneak peak:

High octance digital publishing via Kindle and other reader devices

CPA-style marketing for an awesome weight loss product

Bad ass projects

High leverage SEO

High end internet marketing consulting for celebrities and Fortune 500 companies

High end masterminding for any industry


Each one of these businesses are tested and already doing AT LEAST six figures a year IN PROFIT and they aren’t even scaled out yet!

There is an easy $10 million per year in these projects alone and that’s just the beginning. But I’m not just gonna give you access to my inside stuff unless your mindset is right. I’m gonna let you in for free but you have to have to some real mindset training first.

My personal mindset guru is being brought in to train you guys how to get your head right and the EXACT steps to take to get all your ever want in life.

Go here to register.

His name is Michael Bernoff and he’s a true bad ass. He knows EXACTLY how to get you to take action and finally achieve.

You can see a special video message from him here.

So, if you want to partner with me or just get to a point to achieve at a level you never before imagined then be on our call Thursday night.

It’s gonna rock your world.

See you tomorrow!

P.S. Go here to see a video from Micheal and get registered for the mindset training.

This is a life changer if you let it be. Plus if you want to partner with me then you have to be there anyway. 🙂

 Register here.

This will be recorded but please be there live so you can get your questions answered live.